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An Event
is a meeting, seminar, presentation, course, curriculum, or virtual classroom
wrapped with pre-event and post-event management features. Event management
features include registration, reminders, and event-tracking surveys
and reports.
Consider creating an event in the following situations:
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You want participants to register. You also want the
option to screen participants for the event based on their registration
information.
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You want to create branded event pages, such as listing and
description pages that publicize the event as well as branded registration
and login pages.
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You want to customize the collected participant data for
your reports. Because this data is based on registration information,
it supplements the reports that relate to event content, such as
the responses to quiz questions given in a course or polling questions
for a meeting.
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You want people outside your organization to participate.
Events are often listed on public websites, so many participants
can find your event there and register at the site.
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You want to send automatically generated e‑mail messages,
such as invitations, reminders, registration confirmations, and
thank you notes.
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You want to track individual campaigns, such as e‑mail offers,
search engine campaigns, or banner ad campaigns.
An event
has three phases:
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Pre‑event tasks include determining the number of licenses
available, creating content, establishing permissions, and inviting,
registering, and reminding event participants.
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In‑event activity requires the attendance of participants
and sometimes presenters (if the event includes a meeting or seminar).
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Post‑event tasks include redirecting the participant’s browser
to a specific URL, answering outstanding questions from participants,
and monitoring various event-tracking activities through surveys
and reports.
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